
Northann Corp
Oct 14, 2024
A Strategic Collaboration to Redefine Customer Experience and Expand Market Reach
Hong Kong, Oct,15,2024 — Benchwick, a full subsidiary of Northann Corp ( NYSE: NCL), a leader in innovative 3D printing solutions and surface technologies, is proud to announce a strategic partnership with CoCoMall, one of the leading retail and lifestyle hub in Hong Kong, specializing in building materials & home products. This collaboration marks a significant milestone in Benchwick’s expansion strategy, aiming to elevate customer engagement and broaden its market presence in the region.
The partnership will officially launch in October, with a series of exclusive events and promotions designed to showcase Benchwick’s cutting-edge products, including the award-winning Blue11 and the revolutionary SuperOak Hybrid Wood Planks. By integrating Benchwick’s advanced 3D printing ecosystem with CoCoMall’s dynamic retail environment, both companies are set to offer an unparalleled shopping experience that combines technology, design, and convenience.
“We are thrilled to partner with CoCoMall, a brand that shares our vision of innovation and excellence,” said Lin Li, CEO of Northann Corp, the parent company of Benchwick. “This collaboration allows us to bring our latest innovations directly to consumers in a vibrant and influential market like Hong Kong. Together, we will redefine the way customers experience retail, offering unique, high-quality products that enhance living spaces and reflect contemporary lifestyles.”
Relation will bring more value to the customers and partners:
- Enhanced Customer Experience: The collaboration will enable CoCoMall to offer exclusive Benchwick products, providing customers with a unique opportunity to experience the latest in 3D-printed surfaces and hybrid wood technology.
- Market Expansion: Benchwick will leverage CoCoMall’s extensive customer base and strategic location to strengthen its presence in Hong Kong, paving the way for future growth in the Asia-Pacific region.
- Sustainable Innovation: The partnership underscores both companies' commitment to sustainability, with Benchwick’s eco-friendly 3D printing technology set to be a focal point in upcoming campaigns and activations.
“CoCoMall is excited to welcome Benchwick into our family of premium brands,” said Dennis Wong, Executive Director of CoCoMall. “Their innovative approach to design and commitment to quality perfectly align with our mission to provide our customers with exceptional products and experiences. This partnership represents a new chapter in our journey to create a vibrant and diverse shopping destination.”
About Benchwick
Benchwick is a global leader in the development of advanced 3D printing technologies and surface solutions in home improvement industries. As a subsidiary of Northann Corp, Benchwick integrates state-of-the-art technology with innovative design to produce high-quality, sustainable products that redefine spaces and enhance lifestyles. With strategically located manufacturing facilities and research and development centers in China, Asia, as well as South Carolina, USA, Benchwick is committed to excellence in every aspect of its operations, from concept to production.
About CoCoMall
CoCoMall, an innovative platform under the CoDECO Group in Hong Kong, offers a comprehensive range of renovation materials & home products through both online shopping and physical stores. The company proudly holds ESG certification, reflecting its dedication to sustainability and eco-friendly building practices. CoCoMall’s mission is to enhance the well-being of its customers by providing products that contribute to healthier and more sustainable home environments, particularly in the home improvement market.